We design, build and deploy a complete solution using Capsule CRM and Transpond so you can capture leads, track opportunities, automate email workflows - and turn more of your contacts into customers.
CRM for Small Business
CRM Implementation (Capsule CRM)
Drive high-intent prospects to your website with the world's largest search engine. Our team makes it simple and easy for you to succeed.
Email & Marketing Automation (Transpond)
Our team can help achieve highly converting product campaigns across sectors. We maximise your budget using the latest techniques in eCommerce campaigns.
Contact Management
Keep every lead and customer detail organised in one place. Capsule CRM centralises your contacts, emails, and interactions - so you always know who’s who, what’s been said, and what needs to happen next.
Sales Pipeline
See every opportunity at a glance. Track deals from first contact to closed sale with a clear, customisable pipeline that keeps your team focused and your revenue moving forward.
Workflow Automation
Eliminate the manual follow-ups and repetitive admin. Automate tasks, reminders, and communications so your sales and marketing run smoothly - even when you’re not watching.
Sales Analytics
Turn your data into direction. Get real-time visibility on performance, deal values, conversion rates, and trends so you can make smarter decisions and improve results week after week.
Email Marketing
Engage your audience with personalised, automated email campaigns powered by Transpond. From welcome sequences to re-engagement flows, every message is timely, targeted, and on-brand.
Tasks & Projects
Stay on top of your to-do list and deliver on promises. Assign tasks, track progress, and collaborate with your team—all from within the same connected CRM system.
We’ll Handle Everything, End-to-End
Our team helps business owners finally feel in control of their leads, emails, and sales process. From design to build to handover, we take care of every detail so your CRM runs smoothly - and your team can focus on results.
Understanding Your Marketing Plan & Customer
Journeys
We map how your leads move through your funnels - from first touch to closed sale - so your CRM mirrors your real-world customer journey.
Defining Reporting & Success
Metrics
We plan how you’ll measure success, ensuring your reports track what actually matters: leads, deals, campaigns, and conversions.
Building the
Blueprint
We translate your goals into a clear build brief, defining your pipelines, custom fields, automations, and campaign structure.
CRM Architecture &
Build
We design and build your Capsule CRM system - structured data, clear workflows, and automations that connect every step of your sales process.
Data Migration &
Integrations
We move your existing contacts safely and connect your CRM with key tools - your email platform, website, forms, and other systems - so everything works seamlessly together.
Writing & Building Email
Campaigns
We write and set up your Transpond automations - onboarding, lead nurture, re-engagement - so your customers always receive the right message at the right time.
Handover & Team
Training
We train your marketing and sales teams to use the new system confidently - managing leads, running campaigns, and reading reports.
Ongoing Management &
Optimisation
We stay involved after launch - fixing issues, refining automations, and building new campaigns as your business evolves.
Metrics That Matter
The right CRM setup isn’t just about tidy data - it’s about measurable growth across your sales and marketing funnel.
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Higher MQL-to-SQL Conversion Rate
Turn more marketing-qualified leads into genuine sales opportunities with better segmentation, scoring, and automated follow-ups. -
Higher SQL-to-Customer Conversion Rate
Close more deals by giving your sales team the right context, reminders, and communication history at every stage. -
Increased Upsells & Cross-Sells
Use data-driven automations and targeted campaigns to identify buying signals and offer relevant add-ons at the right time. -
More Referrals from Existing Customers
Automate post-sale communication and feedback loops to encourage reviews, testimonials, and word-of-mouth referrals. -
More Consistent Prospect Touchpoints
Never miss a follow-up again. Automations ensure every lead receives timely, personalised messages across email and sales touchpoints. -
Fewer Prospect Drop-Offs
Plug the leaks in your funnel with triggered reminders, nurture sequences, and CRM alerts that keep prospects engaged until they’re ready to buy.
DON’T JUST TAKE OUR WORD FOR IT
We asked our clients to share their stories with us.
"They’ve been a massive support for me as I've been setting up my business and kept me really focused."
"I just watched your website review with my manager, and we were really impressed! Thank you so much for taking the time to do that, we really appreciate the feedback, and we are looking forward to talking with you later."
"I highly recommend Visibility Agency having worked with Anna George and the team for several years. They provide Bing and Google PPC (paid advertising) services to support lead generation for Stoneseed Ltd - An IT Project Management Services company. They are always consistent , helpful and full of suggestions to improve audience reach."
"Pleasure to work with Visibility . They were the one company that listened to our requirements and interpreted them into the actions we needed. Highly recommend the attention to detail and the reporting we have received."
“Has been great working with George, he really knows his stuff.”
“We receive regular updates, meetings and monthly reports, without fail. They've been an integral part to the growth of our business and cannot recommend them highly enough for both the management of your Google Ads.”
Frequently asked questions
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Most projects take between 4 – 6 weeks, depending on complexity and how much existing data we’re integrating. We handle everything from planning and architecture through to training and handover.
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Yes. We’ll import and clean your existing contact data, and ensure integrations with your email platform, website forms, and any other key tools are working properly before launch.
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Absolutely. We start by understanding your marketing funnel, sales process, and customer journey. Then we design automations that match how your business actually works – not a one-size-fits-all template.
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Yes – our team can write, design, and build your email campaigns in Transpond. From welcome and nurture flows to upsell and re-engagement sequences, we make sure every message fits your tone of voice and goals.
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Definitely. Capsule CRM and Transpond are built for usability – and we provide hands-on training so your sales and marketing teams feel confident from day one.
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Yes. After launch, we offer ongoing management packages that cover fixes, new automations, campaign builds, and continuous optimisation – so your system grows with your business.
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We work primarily with service-based and B2B businesses that need better visibility of their leads, customers, and campaigns – without the cost or complexity of enterprise CRMs.
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Every build is unique, depending on data size, integrations, and automation scope. After a short discovery call, we’ll provide a fixed-price proposal outlining setup, handover, and any ongoing support options.
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Yes – we regularly integrate Capsule with systems like accounting software, website forms, calendars, and email platforms. If an integration isn’t native, we can use Zapier or API connections to make it work smoothly.